Advertisers to Zuck: Take Our Money, Put Ads On Threads

High-performing ads on Facebook and Instagram have marketers ready to throw cash at Threads. How long can Meta wait?

Meta hasn’t opened Threads to ads yet, but it might not be able to resist for long. Advertisers are eager to spend serious money there and are already planning for the eventuality, with a good number expecting the opportunity to arrive later this year. 

The Twitter clone has everything ad buyers look for in a partner: A large audience, public interest, a…